Twist To Axis was struggling to get an online payment processor for CBD products. CBD online payments are considered high risk and payment processors have stringent requirements.
Develop a digital campaign strategy that would not violate Facebook ad policy on advertising CBD products.
Create marketing funnels that would drive traffic to the ecommerce website.
We found several high-risk payment processors and worked to met their online requirements.
Working with legal team we updated the website with the proper legal terms and conditions to meet their requirements.
We took the creative approach of brand placement in storytelling situations.
The product fit was in spas, workout gyms and non-alcoholic alternatives.
We developed YouTube video ads showing the possibilities for the product.
We took a creative spin and coupled it with fun events.