About Charles K. Davis
Growing companies hire me when a digital crisis threatens revenue — and leave with new digital dominance.
Built In the war room, not the classroom.
Built Around How You Actually Fight
No bloated menus. No “team” features you’ll never use. Every screen, button, and shortcut is placed exactly where a fractional operator needs it—on day one of a rescue mission.
Zero Learning Curve.
Instant Momentum.
Open the dashboard and you already know what to do. Drag-and-drop MAD MEN PITCH decks. Diagnostics that hit you in the face with the 3 moves that matter. You don’t learn MAD 2.0—it learns you.
Your Revenue, Your Rules, Your Speed.
No logins for assistants. No permission layers. No waiting on “collaborators.” This is your private war room—designed for the lone operator who gets paid to fix things fast and get out rich.
Our humble beginnings to where we stand today
From AT&T through the greatest technology revelution.
So we started small — one idea, one line of code, one mission: turn the very technology that excluded people into the tool that finally includes them.
1980s–1990s
Forged in Fortune 500 Tech Trenches
International Harvester to Navistar rebrand. Spearheaded Navistar’s shift from International Harvester, leveraging tech to consolidate 800 truck dealerships into a “Walmart-like” powerhouse.
International Harvester to Navistar rebrand. Spearheaded Navistar’s shift from International Harvester, leveraging tech to consolidate 800 truck dealerships into a “Walmart-like” powerhouse.
2000
Y2K Crisis Master
Led global threat assessments, turning doomsday fears into seamless handoffs. No apocalypse. Just quiet dominance. That’s when crises became my unfair edge—if you trace problems upstream fast enough.
Led global threat assessments, turning doomsday fears into seamless handoffs. No apocalypse. Just quiet dominance. That’s when crises became my unfair edge—if you trace problems upstream fast enough.
2000-2002
MCI/WorldCom Collapse
Dove into the telecom wreckage, stabilizing networks amid billion-dollar fallout. Brands don’t shatter. They bend—until someone welds them weapon-grade.
Dove into the telecom wreckage, stabilizing networks amid billion-dollar fallout. Brands don’t shatter. They bend—until someone welds them weapon-grade.
2003
Launched SERIO Design and real estate services during the mortgage collapse. My first taste of turning crisis to revenue.
2015
Regranded SERIO Design into SERIO Design FX. We provide digital marketing services for SMB's.
2022
Relocated to Lapu Lapu, Cebu Philippines. Establishing a brand presence in Asia.
“ We Built MAD 2.0 for You.”
Monday.com Supercharges Your Teamwork. MAD 2.0 Supercharges Your Workflow.
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Years of experiences
I’m a 30-year UNIX war-room veteran who kept the planet running through Y2K, datacenter meltdowns, and Fortune 500 rebrands.
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Client satisfaction rate
Strategy first. Execution second. Stop Reading. Start Seeing.
Client feedback in their words
From M.B.A. to C.E.O. in One Retainer
5.0
"SERIO Design FX was God sent for my political campaign and Brand what a outstanding job on delivering the message and image needed to run my brand"
Kenneth Ginlack Sr.
CEO Serenity Inns - Milwaukee Wi.
4.9
“Partnering with Metrilog has been invaluable. We’ve strengthened security, minimized risks, and scaled with peace of mind across global markets with ease and confidence.”
Amelia Johnson
COO, Financial Group
4.9
“Their advanced analytics transformed the way we manage threats—turning complex data into clear, actionable strategies that drive smarter decisions for sustainable growth and innovation.”
Daniel Chen
Head of Cybersecurity
4.9
“Metrilo platform gave us real-time insights into fraud detection, saving us millions while boosting customer confidence and trust worldwide every single day without fail.”
Sophia Martinez
Chief Risk Officer
Meet the mind
shaping MAD 2.0
Technology is the activating force for business success.
Your Marketing Advisor
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