Video marketing is the most important strategy for generating awareness, engagement, and customers.
It can be used to demonstrate products or services, to promote a brand's message, or as an educational tool.
The problem with video marketing is that it can be difficult if you are trying to do everything yourself.
This blog post will give you tips on how you can create videos that resonate with your target audience using online tools like Viddyoze!
One way to make sure that you are creating videos that will engage and resonate with your target audience is by using templates from video creation software like Viddyoze. With these templates, you can quickly and easily create high-quality videos without having to spend enormous time composing a script.
Social media marketing makes it important that you create video for all of your marketing channels.
Your social media marketing videos must have an exclusive look and feel that consumers expect to see from a business. Video marketing that has an expensive look and creative will get the customers attention.
The success of your video marketing rests solely with the consumer. Your video needs to grab and hold the attention of the viewer.
You can have videos with all the glamour and gloss of a high-class advertising agency, with real actors, real models, and professionally shot video that you would normally need a Madison Avenue budget to produce.
Consumers give you their time and attention so give them video content that entertains them.
You will be richly rewarded by giving the consumer exciting video experiences that rival Hollywood movies.
Bad advertising can unsell a product. Nobody has ever built a brand by imitating somebody else's advertising.
You can create digital experiences that excite consumers and drives business awareness.
DRIP Marketing by Chris Fill has been used in email marketing. The introduction of social media and video marketing has given us a new avenue to use this strategy.
DRIP is a way of modeling advertising messages and is used when setting broad communication goals.
The elements of the DRIP model are Differentiate, Reinforce, Inform and Persuade.
The research addicted right here right now generation have a high expectation level of social media marketing videos.
The smartphone coupled with video has created a research driven customer. From the toothbrush to big ticket purchases consumers look for information to make their buying purchase.
Mobile searches for "BEST" has grown over 80% in the past two years.
From low-end to high-end products the bar has been raised.
You can adapt the drip marketing examples for modern day social media marketing.
The power of mobile video drip sequence coupled with messenger apps or website bots will be the ultimate game changer.
Google Data, U.S., Jan. - June 2015 vs. Jan. - June 2017. Top 500 "best" search terms
Local and global business have to face the power of information that the consumer has at their finger tips.
Business must have a complete web presence because consumers research a product or service BEFORE they purchase.
The ability to answer a customers question with video is a GREAT opportunity for local business.
When a business has made the investment in video the customer does take notice.
Restaurants with a video menu have a better chance of drawing the customer.
Service providers with a video of their services.
The consumers research behavior can be influenced at any point of the buyer journey.
Do you want to learn more about influencing consumers or start producing your own video drip sequence?
We have a video library that we can create video with your branding. Videos that would normally cost up to $5,000 to produce, we can provide at a fraction of the cost.
Local business services can have stunning videos that exceed the customers expectations. A customer remembers 80% of what they see.
Video is an important part of any marketing strategy. If you want to make a big impression on your customer, it’s worth investing in professional grade video production that can be leveraged across all channels and touchpoints. Madison Avenue advertising agencies charge up to $5,000 for videos but we have found ways of producing world-class stunning videos at a fraction of the cost. Our library includes over 500 top-quality videos with custom branding and post production done by our team so don't hesitate to get in touch if you need post production help creating one or more high quality video clips for your business!